More Than a Transaction: Finding the Right Home

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When Sumitomo SHI FW (SFW) decided to outsource its field service operations in Sweden, they evaluated several partners. Mats Ohls, Senior Vice President at SFW Global Services, explains why Prohoc stood out – and what they are building together.

Choosing the right partner

The brief was clear from the start, SFW was not looking for the cheapest option. Instead, they were looking for a long-term strategic partner to build a durable relationship with.

Prohoc’s strategy to grow alongside its OEM partners and never to compete against them proved to be decisive. One of the other candidates wanted to keep open the option of going directly to end customers. For SFW, that was a dealbreaker. Prohoc’s position was unambiguous, and it aligned perfectly with what SFW needed.

“It was important for us to find a partner that shares the same way of thinking and that we can build something with over time. With Prohoc, that alignment was there from the beginning.”

A new home for the team

Strategy and commercial logic matter, but so do people. When SFW decided to transfer its Norrköping team to a new employer, finding the right cultural fit was not a secondary consideration, it was central to the decision.

Prohoc’s people-first philosophy, its approach to employment security and its track record of treating staff as the company’s most important asset made a strong impression.

“We wanted to find a good new home for our employees, where they would be well taken care of. Prohoc’s way of working with people and the value they place on them gave us that confidence.”

It was important for us to find a partner that shares the same way of thinking and that we can build something with over time. With Prohoc, that alignment was there from the beginning.

Built to grow together

Over time, Prohoc’s expansion is likely to open up new ways of working together, shaped by new markets, shared customers and emerging opportunities along the way.

“We don’t see this as something where work only comes from one direction. As the partnership develops, it will hopefully go both ways. We bring opportunities to them, and they bring opportunities to us.”

Partnerships built on the right foundations tend to grow, often in ways neither party fully anticipates at the start.